OUR MISSION.
To empower coaches and players through hardware-free, AI-powered training tools that maximize performance, revenue, and impact.
We believe coaching shouldn’t be limited by time, geography, or outdated tools.
SwingPro exists to put powerful data, personalized feedback, and smart business systems into the hands of every coach—whether they’re on the range or on the rise.


OUR STORY.
SWINGPRO WAS BORN OUT OF A SHARED FRUSTRATION: GOLF TRAINING HASN'T KEPT PACE WITH THE DEMANDS OF TODAY'S COACHING ECONOMY.
Coaches were burning out, players were plateauing, and the available tech was clunky, overpriced, or built for hobbyists rather than professionals.
So we built something better.
What started as a tool to help one coach deliver smarter, AI-powered feedback quickly evolved into a category-defining platform. SwingPro combines advanced computer vision AI, a complete business suite, and SaaS automation.
It's an all-in-one, seamless, hardware-free system. No wearables. No launch monitors. It's just a smartphone and an even smarter way to grow your business.
OUR TEAM.
We're founders, engineers, and innovators that are united by a mission to reimagine coaching for the modern athlete. With deep roots in tech, training, and transformation, we’re building tools that empower coaches, elevate players, and shape the future of sports.

Nicole Smith
CEO | CO-FOUNDER

Joel Guthrie
CSO

Glen Yarbrough
CIO | FOUNDER

Justin Crippen
LEAD ENGINEER

Brenden Hitzmen
CRO